• Work

Charlotte Sferruzza

I’m a Senior Product Designer based in London. I’m passionate about solving problems and building delightful experiences.
Read more


Camera flow

Unhappy path

Mobile screen showing an ID verification in progressMobile screen showing a successful ID verificationMobile screen showing a unsuccessful document detectionMobile screen showing a glare detection error

Case Study

Overcoming the challenges of designing a B2B2C product

May 2021

Reflecting back on my design process.

Read more

Building a culture of accessibility at Onfido

January 2020

Accessibility is a team effort. To ensure we’re taking the best approach towards being accessible, we had to onboard the whole company.

Good friction for great UX

January 2019

Verifying users’ identities as they are onboarding can be challenging. We improved the UX of our facial verification product to increase user’s confidence and trust.

Winning trust with words

May 2018

UX writing can make or break an experience. I’ve worked on products in different countries, using different languages, for different audiences. Here is what I learnt about good UX writing.

Other topics

👋 I’m a passionate product designer

  • I’m a French Senior Product Designer based in London. I love my job because I get to empathize with people and be creative to build delightful experiences.
  • My leadership style is open, honest, and flexible. I’m a team player who thrives in complex situations where empathy and communication are the keys to solve the problem. I like to pay attention to details, but I try not to forget to look at the big picture.
  • Outside of work, I love learning about art history, psychology, and cool cooking trends. On a sunny day, you’ll find me on a long walk, listening to a good audiobook.

I’ve worked with global teams on exciting projects

Product design lead at Onfido

🇬🇧 London, UK - Mar 2019 → now

Product designer at Onfido

🇬🇧 London, UK - Mar 2017 → Mar 2019

Product designer at DoYouBuzz

🇫🇷 Nantes, France - Mar 2016 → Mar 2017

UI designer & UX consultant at Le Palace

🇫🇷 Nantes, France - Sep 2016 → Mar 2017

UX designer at Eventbrite

🇺🇸 San Francisco, USA - Jun 2016 → Sep 2016

Web designer at Escale

🇫🇷 Nantes, France - Sep 2013 → Nov 2013